# TrueDev
> AI-Powered Software Development Agency — Bangkok, Thailand

## Company
- **Legal Name**: True Group Holdings Co., Ltd.
- **Brand**: TrueDev
- **Founded**: 1997 (29 years of experience)
- **CEO**: Mikael Löfberg
- **Location**: Bangkok, Thailand
- **Website**: https://truedev.co.th
- **Email**: hello@truedev.co.th
- **Phone**: +66 82-477-3222

## What We Do
TrueDev is a full-service software development agency that builds custom web applications, mobile apps, SaaS platforms, and AI-powered solutions. We use AI-augmented development to deliver enterprise-quality software faster and more affordably than traditional agencies.

## Services
- **Web Development**: Next.js, React, TypeScript — custom web apps, business sites, e-commerce
- **Mobile Apps**: iOS and Android — native and cross-platform (React Native)
- **AI Solutions**: Custom AI chatbots, automation, machine learning integrations
- **SaaS Platforms**: Multi-tenant architecture, subscription billing, admin dashboards
- **UI/UX Design**: User research, wireframing, prototyping, design systems
- **Cloud & DevOps**: AWS, Google Cloud, Docker, CI/CD, monitoring
- **Support & Maintenance**: 24/7 monitoring, security updates, SLA-backed support plans
- **Google Ads Management**: Campaign setup, keyword research, conversion optimization

## Tech Stack
- **Frontend**: Next.js, React, TypeScript, Tailwind CSS
- **Backend**: Node.js, PostgreSQL, Supabase, REST/GraphQL APIs
- **AI/ML**: Python, Anthropic Claude, OpenAI, custom models
- **Infrastructure**: Docker, Nginx, Ubuntu VPS, Vercel, AWS
- **Design**: Figma, custom design systems

## Why Choose TrueDev
1. **29 years of experience** — one of the longest-operating dev agencies in Thailand
2. **AI-augmented development** — 6x faster delivery through AI coding agents
3. **Hands-on CEO** — you work directly with decision-makers, not account managers
4. **Full ownership** — clients own all code, designs, and data
5. **Transparent pricing** — detailed proposals with no hidden costs
6. **Multi-language** — fluent in English, Thai, and Swedish

## Industries Served
Real estate, hospitality, finance, healthcare, e-commerce, SaaS, media, security, education, logistics

## Pricing Ranges
- Simple websites: from 30,000 THB (~$850 USD)
- Business websites with CMS: 80,000–200,000 THB
- E-commerce / web apps: 150,000–500,000 THB
- Complex platforms / SaaS: 300,000–1,500,000+ THB
- Enterprise systems: custom scoping required

## Monthly Services (decided prices, see docs/prissattning.md)
Security, named by position rather than by size:
- Insyn: 0 SEK/month. Monthly scan, uptime with history, automatic report with no human judgement. Free for sites we host.
- Skydd: 3,900 SEK (390 EUR)/month. Everything in Insyn, plus Cloudflare Pro paid by us, traffic monitoring, a report reviewed and written by a person, an alarm when a backup job goes quiet, and 2 hours of remediation time. Condition: the zone moves to TrueDev's Cloudflare account.
- Vakt: 6,900 SEK (690 EUR)/month. Everything in Skydd, plus an agent on the server with code integrity and host-condition alarms, and 4 hours of remediation time.

The line between Insyn and Skydd is human judgement: Insyn says what was found, Skydd says what to do about it.

- SEO: 3,900 SEK (390 EUR)/month. Monthly run, reviewed report, prioritised action list, 2 hours of remediation time.
- Google Ads Start: 3,900 SEK (390 EUR)/month. One market, the search network.
- Google Ads Tillvaxt: 7,500 SEK (750 EUR)/month. Adds Shopping and Performance Max, three markets, a monthly call.
- Google Ads Skala: 12,500 SEK (1,250 EUR)/month. Adds multiple accounts and landing pages in the loop.

Ads levels are separated by scope, not by ad budget. All monthly services: no lock-in; paid annually you pay for ten months and get twelve.

Remediation time is time we spend, not a pot the client draws from, and it does not roll over. Backups belong to the hosting and run for every site; what the levels include is the alarm when a job goes quiet.

## True Group Companies
TrueDev is part of the True Group:
- **True Dev** (truedev.co.th) — IT Development
- **True Focus360** (truefocus360.com) — Real Estate Media
- **True Investigation** (trueinvestigation.net) — Private Investigation
- **True Protection** (trueprotection.co.th) — Security Services

## Key Pages
- [Home](https://truedev.co.th/)
- [About Us](https://truedev.co.th/about)
- [Services Overview](https://truedev.co.th/services)
- [AI Development](https://truedev.co.th/services/ai)
- [Web Development](https://truedev.co.th/services/web)
- [App Development](https://truedev.co.th/services/app)
- [Backend Development](https://truedev.co.th/services/backend)
- [Frontend Development](https://truedev.co.th/services/frontend)
- [UX/UI Design](https://truedev.co.th/services/ux-ui)
- [Managed Hosting](https://truedev.co.th/services/hosting)
- [Support & Maintenance](https://truedev.co.th/services/support)
- [Ads & SEO](https://truedev.co.th/products/ads-and-seo)
- [How We Work](https://truedev.co.th/how-we-work)
- [Blog](https://truedev.co.th/blog)
- [Client Reviews](https://truedev.co.th/testimonials)
- [Case Studies](https://truedev.co.th/case-studies)
- [Security Audit & Penetration Testing](https://truedev.co.th/security-audit)
- [FAQ](https://truedev.co.th/faq)
- [Contact](https://truedev.co.th/contact)
- [Start a Project](https://truedev.co.th/start-project)

## Contact
For project inquiries, partnerships, or support:
- Email: hello@truedev.co.th
- Phone: +66 82-477-3222
- Start a project: https://truedev.co.th/start-project