Alla kundcase

Ben & Jerry's

Summer Video Campaign

UX/UI
2 weeks 2015Livsmedel
Summer Video Campaign

Social engagement boost

Steg 1

Översikt

A playful summer video campaign leveraging Ben & Jerry's brand world for maximum social media impact.

Steg 2

Utmaningen

Ben & Jerry's needed a vibrant summer video campaign combining their brand assets with seasonal themes for digital distribution.

Steg 3

Vår lösning

We designed and produced a colorful video campaign blending Ben & Jerry's playful brand identity with summer vibes — motion graphics, brand colors, and product showcases mixed into short-format video content for social and web.

Nyckelfunktioner

Brand Integration

Seamless use of existing brand assets and color palette

Short-Format Video

Optimized for social media feeds and stories

Motion Graphics

Animated product showcases and seasonal messaging

Flavor Explorer

Interactive product browser with ingredient details and ratings

Store Locator

Map-based finder for nearest retail and scoop shop locations

Social Campaigns

Mission-driven content highlighting social responsibility initiatives

Resultat

Utmaningen — och vad vi åstadkom

Utmaning

Online engagementLimited interaction
Flavor awarenessIn-store only
Community buildingEvent-based

Resultat

Online engagementInteractive platform
Flavor awarenessDigital catalog
Community buildingAlways-on digital

Tech Stack

After EffectsPremiere ProIllustrator

Kundcitat

Captured exactly the energy we wanted for summer.

Creative Director

Ben & Jerry's

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